Commitment and Consistency Bias
We have an instinctual desire to remain consistent with our prior actions and beliefs. This can lead us to behave in irrational ways. Here’s how the commitment and consistency fallacy can lead us to …
We have an instinctual desire to remain consistent with our prior actions and beliefs. This can lead us to behave in irrational ways. Here’s how the commitment and consistency fallacy can lead us to …
We tend to think that if we only had more information, we’d make better decisions. The world, however, doesn’t always work that way. Paradoxically, More information often means that we …
Facts change all the time. Smoking has gone from doctor recommended to deadly. We used to think the Earth was the center of the universe and that Pluto was a planet. For decades we were convinced that …
A great animation describing the fundamental principles of persuasion based on the research of Dr. Robert Cialdini, Professor Emeritus of Psychology and Marketing at Arizona State University. Dr. …
“Their judgment was based more on wishful thinking than on a sound calculation of probabilities; for the usual thing among men is that when they want something they will, without any reflection, leave …
Once you’ve formed a belief, adding exceptions and justifications becomes easier than updating it. Ryan Holiday writes about this in Trust Me, I’m Lying: Once the mind has accepted a …